Fashion by Inwood artist Mr. Tony Peralta represents Latin culture with a New York twist – CBS New York
NEW YORK (CBSNewYork) – Uptown artist Mr. Tony Peralta found his calling through his heritage.
“Once I started creating works that represented my culture, I understood that was my goal in life,” he said.
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Raised in Washington Heights by parents from the Dominican Republic, Tony eventually moved to Inwood, where he opened Taller Peralta, named using the Spanish word for “workshop.”
The compact studio-showcase hybrid is a physical manifestation of his label the Peralta Project. Here, Tony’s creations are made to order. Clothing and gifts are adorned with culturally significant graphics.
“Project Peralta is a New York-centric Latin lifestyle brand,” he said. “We have a mug here that says: ‘Se habla Spanglish. ‘ For example, for me, being of Dominican origin, I don’t speak perfect Spanish, but I speak perfect Spanish.
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A shirt with the word “Latino” incorporates an afro pick.
“It’s important for people to know that there are blacks in Latin America,” he said.
For him, the brand is a matter of pride and representation. It aims to reflect the broad spectrum of what it means to be Latin American in New York City.
“I created clothes that didn’t exist,” he says.
2 Henshaw Street
New York, New York 10034
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